You might have tons of visitors and sales, but if your site doesn’t load quickly enough or frequently enough, those visitors are going to leave. You might also experience problems with search engines like Google because they prioritize speedy loading times over everything else when it comes to ranking sites.
In this article, we’ll cover some of the best ways that you can use to speed up your WordPress website so that users will never have to wait for more than a second for something to load before they click away from your site.
We’ll start with how you can optimize images and videos so that these files take up less space on your server and then move on to CSS optimization techniques before jumping into caching options for WordPress-specific plugins like W3 Total Cache and WP Super Cache. Finally, we’ll talk about server-side optimizations such as minifying code blocks or using CDNs instead of hosting everything yourself so that visitors can get the fastest possible experience even when there’s heavy traffic on your site during peak hours throughout the day!
1. Choose the Right Web Host
The first step to speed up your website is choosing the right web host for your WordPress site. A reliable and fast web host makes all the difference in how quickly pages load, especially on mobile devices. Make sure that you also choose a company that offers good customer support and great value for money. Here are some tips on how to find what’s right for you:
- Look at user reviews of different companies online (the top hosts will have plenty of positive reviews).
- Check how long they’ve been in business and how many customers they have (the more, the better).
- Check if they offer phone support—this is often faster than trying to contact someone via email or chat (and can be helpful if you’re having trouble with something technical).
At Inbound Media, we provide reliable and fast hosting for our clients. This article covers a lot of factors but still, there are plenty more. We take care of all these factors mentioned in this article and more for our website maintenance & hosting clients. If you wish to set up your hosting and want someone to take care of monthly website maintenance then feel free to contact us.
2. Use a Caching Plugin (WP Rocket)
There are many tools that can help you speed up your site. A caching tool like WP Rocket for WordPress is one of the most popular. It’s a straightforward plugin that makes it easy to install and configure, and it has an intuitive interface that allows you to see how well your website is performing.
WP Rocket automatically caches content, freeing up CPU resources and reducing server load so that you can achieve faster load times. Most notably, this plugin will compress images on your site automatically so they take less time to load when users visit them. This means that users won’t have to wait longer than necessary while images are loading before they can access all the information they need!
3. Optimize Images
The first thing you need to do is make sure that your images are optimized. You can use a tool like TinyPNG to optimize your images before uploading them to your website. Alternatively, you can also use a plugin like WP Smush Pro to optimize your images automatically after you upload them.
4. Use a CDN
While you can do a lot to improve your website’s speed, it’s important to remember that using a CDN (content delivery network) is one of the best ways to speed up your WordPress site. CDNs are collections of servers distributed around the world, so when someone requests content from your website, a server closer in geographic proximity will respond faster than one farther away. This means visitors will be able to access higher quality images and video files more quickly; it also means you’ll save money on bandwidth costs!
CDNs are great for speeding up your WordPress site because they allow users who live near each other—and thus share similar internet connections—to download static assets (like images and videos) simultaneously from multiple sources instead of just one source at a time. This leads us to our next tip:
5. Minimize HTTP Requests
However, if you have more than 20 images on your page, then combining them all into one file makes sense because this reduces the number of HTTP requests required for loading all these assets (and in turn improves site speed). You should also use minification techniques while concatenating your assets so that they don’t increase in size after minification.
6. Avoid Bad Plugins
There are a lot of plugins out there, but keeping too many unused or faulty plugins can slow down your site. If you have an old plugin and if you don’t plan on using it anymore, take it out.
You can also use something like WP Optimize to remove unused plugins from your site easily: https://wordpress.org/plugins/wp-optimize/. This includes removing all data from those inactive plugins so they don’t waste any memory or CPU usage on your server.
There is no hard limit for how many active and inactive plugins are allowed on one site at once; however, as a general rule of thumb, try not to use more than 50–60 active ones at once (let alone 100+).
7. Update WordPress, Themes and Plugins Regularly
One of the most important things you can do to speed up your website is to update your WordPress installation and plugins as soon as possible. Updates are usually released because they fix bugs or security issues, so it’s important to keep them up-to-date in order to avoid any potential issues in the future. Updates also improve functionality and performance of your site, so even if you don’t notice any problems right now—you should still get on board with this one!
8. Keep Your Homepage Clean
You should also keep your homepage clean and simple. This is the first page that people see when they visit your WordPress, so it’s important to make it look inviting and give users an idea of what they’re going to get if they stay.
- Remove all unnecessary widgets. You don’t need a contact form on your frontpage, or even a sign up box for an email list. If you want people to subscribe then put those buttons in other parts of your site where they will be more likely viewed as relevant by users.
- Remove all unnecessary content from the homepage (ex: articles, news). By default WordPress shows recent posts on the homepage but this doesn’t necessarily mean those posts are relevant or interesting enough for someone visiting from Google search results just now! The best way around this problem is simply by not displaying those posts at all rather than trying unsuccessfully hide them behind “Read More” links which may still get clicked anyway depending on how much text there actually is in each one (especially if it contains keywords).
9. Remove Unnecessary Widgets from Sidebar and Footer
The next thing you should do is remove any unnecessary widgets from your sidebar and footer. This can be done by creating a new page in the WordPress admin area, going to Appearance > Widgets and then dragging the widgets that you don’t need into Trash.
You might also want to make sure that you have all of the necessary plugins installed on your website as most websites tend to suffer from plugin overload because they use a number of plugins which are not needed by them. This will slow down any site quite significantly when it comes to performance speeds so make sure that you only have the plugins installed which are required for your website’s functionality and nothing else.
Make sure that there are no unused themes or templates present on your server because these can also cause issues with performance if left unchecked over time as well as consuming resources unnecessarily which in turn could lead up slowing down performance further down the line if not dealt with properly early enough within sites lifecycle stages.’
10. Use a Fast and Light Theme
One of the best ways to speed up your blog is by using a fast and lightweight theme.
Lightweight themes have less code, fewer styles and CSS files, fewer images, etc. This makes them easier for your browser to load without slowing down your website. And if you’re using a caching plugin like WP Rocket or W3 Total Cache then these lightweight themes will also be cached which means they’ll load faster every time someone visits your site (more on this later).
It’s worth mentioning that not all themes are created equal when it comes to performance – some are really heavy while others are very lightweight.
In order for us to find out which ones were the fastest we ran some tests using Pingdom Tools’ Pagespeed Test tool:
If you follow all the tips above, your website should be much faster and more responsive. Of course, there are many other things that you can do to optimize your WordPress site, but these 10 points are a good place to start. If you’re not sure where to begin with one or two of them (for instance), then I recommend starting by choosing the right hosting company for your needs (and budget). This will ensure that everything else runs smoothly as well!
At Inbound Media, n the last 15 yrs, we have prepared a checklist that includes many more factors than what’s covered here. We take care of all these factors mentioned in this article and much more for our website maintenance & hosting clients. If you wish to set up your hosting and want someone to take care of monthly website maintenance then feel free to contact us.